I’ve had the pleasure of working with Bow Valley College over the past few years, collaborating with their Manager of Brand & Creative as well as their copy team on a range of recruitment campaigns that were unveiled at the Calgary Comic Expo. The projects span program-specific advertising for Entertainment Arts, featuring illustrations inspired by Alberta-made media, to more general promotional pieces celebrating the school’s home in Calgary. From posters to stickers, each project was part of the college’s annual recruitment efforts, bringing a bit of personality and creativity to how they connect with prospective students.